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MCTS and Bublr Bikes Team Up to Create the Buslr Pass

Milwaukee, WI  - Getting around Milwaukee County without driving is getting even easier thanks to the all-new Buslr Pass, a combination of Bus and Bublr. The Buslr Pass is high-tech in a small form, allowing people to ride MCTS buses and Bublr Bikes by using only one card.

The Buslr Card from MCTS and Bublr, creating oohs and ahhs since 2017!

The chip and technology in the MCTS M•CARD, the electronic smartcard people use to board the bus, is not compatible with the technology in Bublr Bikes; however, MCTS and Bublr found a simple way around that. Bublr created a sticker with an embedded chip that works on their system without interfering with the M•CARD chip. The sticker is designed to go on the back of an M•CARD, which tens of thousands of people use every year to take millions of rides on MCTS.

Above: Buslr Sticker

“This is another way we are looking to make getting to work, school and everywhere you need to go even easier,” said Milwaukee County Executive Chris Abele. “Kudos to MCTS and Bublr for finding a creative way around a problem. One of my goals since taking office has been to make government more nimble and empowering, and projects like this are the perfect example of what we can do when we work together.”

Above: County Executive Chris Abele unveils the new tech

Combining the technology of MCTS and Bublr in the Buslr Pass, means improved access to people across Milwaukee County.

“Having one card is just more convenient. The easier it is for people to move seamlessly through Milwaukee’s transit ecosystem, the easier it is for folks to leave their cars at home,” said James Davies, Bublr Senior Director of Operations and Planning.

Above: James Davies showing how the card works

To promote this new collaboration, Bublr Bikes is offering $20 off a Bublr Annual Pass when you order a Buslr sticker with the promo code Buslr19. To get a Buslr sticker, go to www.bublrbikes.org, click “Join Now,” and select the “Buslr Card.”

You can put the sticker on any M•CARD or buy a new M•CARD at nearly 100 locations across Milwaukee County or online at M•CARD Online.

Above: Buslr sticker on back of an M•CARD

The Buslr announcement received positive media coverage. Check out some of the stories here, here and here.