Update on COVID-19 | View Alert

Masks are required on board all MCTS buses. MCTS continues to limit riders to 15 per bus, and the MCTS Administration Building remains closed to visitors. Read more here.

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Thank you for your interest in covering the Milwaukee County Transit System (MCTS)! With a fleet of 370 buses, dozens of bus routes, thousands of bus stops, and a dedicated team of 1,100 drivers, mechanics and administrative staff, there are always plenty of stories to tell. The MCTS Marketing and Communications team is ready to help you generate exciting, engaging, and informative content that your audience will appreciate and enjoy.

Kristina HoffmanKristina Hoffman
Director of Marketing and Communications
Office: 414.937.3250
khoffman@mcts.org  

Kristina Hoffman's Bio

Kristina Hoffman is the Director of Marketing and Communications and is responsible for planning, supervising and implementing effective transit marketing programs that increase use of the transit system, enhance its image and reputation and provide for greater understanding of transit’s role in the community.

In this role, she is focused on increasing ridership through successful internal and external marketing communications programs for the entire organization, using market research, advertising and public relations. Kristina is the primary spokesperson for MCTS. 

She has more than 25 years of award-winning experience in the public relations and advertising industry. Kristina earned a B.A. degree in Public Relations from Valparaiso University.
 

Matt SlikerMatt Sliker
Integrated Marketing Manager
Office: 414.937.3251
msliker@mcts.org

Matthew Sliker's Bio

Matthew Sliker is the Integrated Marketing Manager for MCTS. He is responsible for media relations, public-facing communications, digital content production and other marketing-related projects.

In this role, Matt coordinates the MCTS Excellence program -- a first-of-its-kind initiative that celebrates MCTS staff for their big and small acts of kindness, compassion, and heroism. The project includes a popular video series, in which bus surveillance video is used to tell incredible stories that regularly go viral and gain media attention around the world. Hundreds of millions of people have viewed or read about MCTS employees’ inspiring deeds thanks to the broad reach of social media, TV, radio, magazines, and newspapers.

Prior to joining MCTS, Matt served as Executive Producer at WISN 12 and Hearst Television, where he was recognized with two Emmy awards and several other honors related to journalism, broadcasting, and storytelling. Matt has a Bachelor of Arts degree in Journalism and Mass Communications from the University of Wisconsin-Milwaukee.

Jacqueline ZeledonJacqueline Zeledon
Community & Internal Communications Coordinator
Office: (414) 937-3253
jzeledon@mcts.org

Jacqueline Zeledon's Bio

Jacqueline Zeledon is the Community Outreach & Internal Communications Coordinator. In this role, she proactively builds positive and sustainable relationships with key organizations, groups and individuals in support of MCTS’s mission, vision, values and business goals. For MCTS’s internal audiences, Jacqueline oversees production of the Inside MCTS employee e-newsletter. She is also responsible for Bus Lines, MCTS’s passenger newsletter.

She holds a Bachelor of Arts degree in Communications from Purdue University and a Master of Science degree in Integrated Marketing Communications from the Medill School of Journalism at Northwestern University.

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Conveniently access all the available logos, photos and videos on the MCTS Google Drive.

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MCTS Boilerplate

The Milwaukee County Transit System (MCTS) is innovating the way people across southeast Wisconsin get to work, school, medical appointments, entertainment and anywhere else they need to go. With a fleet of 370 clean-diesel buses and a dedicated team of 1,100 drivers, mechanics and administrative staff, MCTS provides nearly 29 million rides each year and generates a massive economic impact for the region.

Known around the world for the award-winning MCTS Excellence program, MCTS is proud to offer outstanding customer service and state-of-the-art features including clean-diesel buses, Real-Time tracking information, the Ride MCTS app, and the reusable smart card M•CARD. We’re continually working to improve rider experience, connectivity, efficiency and sustainability, and we have some exciting things on the horizon!

MCTS Fast Facts

The Milwaukee County Transit System (MCTS) is innovating the way people across southeast Wisconsin get to work, school, medical appointments, entertainment and anywhere else they need to go. Below are some fast facts that you may find useful in your reporting. You can also learn more about MCTS by visiting our ‘Who We Are’ page.

  • Number of buses: 370
  • Number of bus stops: 4,800
  • Number of bus shelters: 750
  • Number of bus routes: 44
  • Number of employees: 1,100
  • Number of rides given each year: 28,972,674
Story Ideas

‘Hero Bus Drivers’: Our bus drivers are known around the world for their big and small acts of kindness, compassion, and heroism. We regularly produce these amazing stories of MCTS Excellence, which use bus surveillance footage to highlight an employee’s actions. MCTS posts these videos and articles on our website, social media, and often sends them to media outlets for consideration. When appropriate, MCTS facilitates interviews with the highlighted employee.

MCTS NEXT: The MCTS NEXT project is aimed at creating more high-frequency bus routes to help quickly connect people to work, school and where they need to go. With re-designed routes, we’re able to make transit easier to use, more accessible, more affordable to sustain and quicker to ride. Learn more about the project here.

BRT: The East-West Bus Rapid Transit (BRT) route will connect riders with employment, education and recreation in downtown Milwaukee, Milwaukee’s Near West Side, Marquette University, Wauwatosa and the Milwaukee Regional Medical Center. With more than 30 stations, BRT will feature reliable transport every 10 minutes during peak times and serve an average of 9,500 weekday riders by 2035. BRT is cost-effective, efficient, and is proven to increase transit use with improved service frequencies, travel time and reliability and will spark millions of dollars in economic development. Learn more here.

NOW HIRING: MCTS regularly looks for qualified individuals to join our large team. From bus drivers and mechanics to route supervisors and administrative staff, it takes a lot of people to keep the system running smoothly! Let us take you behind the scenes at our Fleet Maintenance Facility to show you the incredible work that goes on every single day.

DAY IN THE LIFE: MCTS has countless positions that would make for interesting ‘day in the life’ stories. This includes mechanics working in our maintenance division, teams heading out to repair bus shelters, bus drivers navigating the streets of Milwaukee County, crews responsible for washing every bus in our custom ‘bus wash’, and so much more. We can recommend some unique behind-the-scenes work that your audience may be interested in seeing.

STAY UP TO DATE: We encourage you to view our Community Page for further inspiration on topics to cover at MCTS, including a calendar of upcoming events. Highlights include our Bus Shelter Art Project, Stuff the Bus, Miller Lite Free Rides, Juneteenth Day, and our Rosa Parks Tribute.

Photo and Video Usage Guidelines

Click here to view our library of logos, photos, and videos.

All content on our website and in our media library is subject to our Terms of Use. The use of MCTS logos, photos, and video is permitted to media outlets and journalists covering topics related to MCTS. When possible, please credit the ‘Milwaukee County Transit System’. Any other commercial use is strictly prohibited without the express written consent of MCTS. To obtain written consent to use any of our content or to request content not available for download here, please email marketing@mcts.org.